<?xml version="1.0" encoding="UTF-8" ?><!-- generator=Zoho Sites --><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/"><channel><atom:link href="https://www.customerconsulting.com.au/blogs/tag/digital-transformation/feed" rel="self" type="application/rss+xml"/><title>Customer Consulting Group - Blog #Digital Transformation</title><description>Customer Consulting Group - Blog #Digital Transformation</description><link>https://www.customerconsulting.com.au/blogs/tag/digital-transformation</link><lastBuildDate>Fri, 14 Nov 2025 03:39:22 -0800</lastBuildDate><generator>http://zoho.com/sites/</generator><item><title><![CDATA[Customer Consulting Group: 2021 Achievements]]></title><link>https://www.customerconsulting.com.au/blogs/post/CCG-2021-Achievements</link><description><![CDATA[<img align="left" hspace="5" src="https://www.customerconsulting.com.au/Capture.PNG"/>We are only half way through the year but due to our tenacity we have had the honour to have receive some incredible recognition for our efforts and feel proud to announce some of our achievements.]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_XVIb2OJvQneqGFz9Gj98nw" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_884dWL3eQAqOu8CRvikr7A" data-element-type="row" class="zprow zprow-container zpalign-items- zpjustify-content- " data-equal-column=""><style type="text/css"></style><div data-element-id="elm_4RJaf_MtSdKJ-DXVbp_b6w" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"> [data-element-id="elm_4RJaf_MtSdKJ-DXVbp_b6w"].zpelem-col{ border-radius:1px; } </style><div data-element-id="elm_EQjSXIg9QR2bLSBoAZPYlw" data-element-type="heading" class="zpelement zpelem-heading "><style> [data-element-id="elm_EQjSXIg9QR2bLSBoAZPYlw"].zpelem-heading { border-radius:1px; } </style><h2
 class="zpheading zpheading-align-center " data-editor="true">Our 2021 Restrospective</h2></div>
<div data-element-id="elm_KiVQQncAR6O8QgbZXr2JFA" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_KiVQQncAR6O8QgbZXr2JFA"].zpelem-text { border-radius:1px; } </style><div class="zptext zptext-align-justify " data-editor="true"><div><div align="center" style="font-size:13px;"><div><div align="center" style="text-align:justify;"><span style="font-size:14px;background-color:rgb(255, 255, 255);color:rgb(11, 28, 45);">Between lockdowns and economic turmoil, 2021 was a long winding road, the weirdest year in most of our lives.&nbsp;Despite the challenges, it’s a great testament to the team at Customer Consulting Group that we not only held firm but grew last year.&nbsp;</span></div><div align="center" style="text-align:justify;"><span style="font-size:14px;background-color:rgb(255, 255, 255);color:rgb(11, 28, 45);"><br></span></div><div align="center"><div align="center" style="text-align:justify;"><span style="font-size:14px;background-color:rgb(255, 255, 255);color:rgb(11, 28, 45);">We brought on new team members and expanded our customer base across various industries.&nbsp;</span></div><div align="center" style="text-align:justify;"><span style="font-size:14px;background-color:rgb(255, 255, 255);color:rgb(11, 28, 45);"><br></span></div><div align="center" style="text-align:justify;"><span style="font-size:14px;background-color:rgb(255, 255, 255);color:rgb(11, 28, 45);">Here are some more details about our key achievements of the year:</span></div></div></div></div></div><p><br></p></div>
</div><div data-element-id="elm_ATGo7_L7rGQ0UoU1TqnRgA" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_ATGo7_L7rGQ0UoU1TqnRgA"] .zpimagetext-container figure img { width: 1600px !important ; height: 1207px !important ; } } @media (max-width: 991px) and (min-width: 768px) { [data-element-id="elm_ATGo7_L7rGQ0UoU1TqnRgA"] .zpimagetext-container figure img { width:1600px ; height:1207px ; } } @media (max-width: 767px) { [data-element-id="elm_ATGo7_L7rGQ0UoU1TqnRgA"] .zpimagetext-container figure img { width:1600px ; height:1207px ; } } [data-element-id="elm_ATGo7_L7rGQ0UoU1TqnRgA"].zpelem-imagetext{ border-radius:1px; } </style><div data-size-tablet="size-original" data-size-mobile="size-original" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-size-original zpimage-tablet-fallback-original zpimage-mobile-fallback-original hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="/Champions_2021_Blue_Finalist_Logo.jpg" width="1600" height="1207" loading="lazy" size="original" data-lightbox="true" style="height:189px !important;width:251.48px !important;"/></picture></span></figure><div class="zpimage-text zpimage-text-align-left " data-editor="true"><p><span style="color:rgb(0, 0, 0);"><br></span></p><p><span style="color:rgb(0, 0, 0);">For the second year running we were nominated for the Australian Small&nbsp;Business Champion Awards and have been advised that we are Finalists again. We can't wait for the awards night and look forward to meeting other amazing businesses that the community has found valuable this year. It is humbling to be a part of this community, which has given us so many ideas on how we could continue improving our business strategies and client-focus.</span></p></div>
</div></div><div data-element-id="elm__EPCtkX52lTbChC4TQkwbg" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm__EPCtkX52lTbChC4TQkwbg"] .zpimagetext-container figure img { width: 910px !important ; height: 935px !important ; } } @media (max-width: 991px) and (min-width: 768px) { [data-element-id="elm__EPCtkX52lTbChC4TQkwbg"] .zpimagetext-container figure img { width:910px ; height:935px ; } } @media (max-width: 767px) { [data-element-id="elm__EPCtkX52lTbChC4TQkwbg"] .zpimagetext-container figure img { width:910px ; height:935px ; } } [data-element-id="elm__EPCtkX52lTbChC4TQkwbg"].zpelem-imagetext{ border-radius:1px; } </style><div data-size-tablet="size-original" data-size-mobile="size-original" data-align="right" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-right zpimage-size-original zpimage-tablet-fallback-original zpimage-mobile-fallback-original hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="/Achiever%20Logo%202021-HR%2072dpi.png" width="910" height="935" loading="lazy" size="original" data-lightbox="true" style="height:184.9px !important;width:181px !important;"/></picture></span></figure><div class="zpimage-text zpimage-text-align-left " data-editor="true"><p><span style="color:rgb(0, 0, 0);"><br></span></p><p><span style="color:rgb(0, 0, 0);">Earlier on in the year, we were nominated for the 2021 Australian Achiever Awards. Following&nbsp;an assessment&nbsp;of our interactions with clients and suppliers, the award co-ordinators found that we had&nbsp;</span><span style="color:rgb(0, 0, 0);">a client satisfaction rate of 96% and as a result awarded us with the status of being &quot;Highly Recommended&quot;.&nbsp;</span></p><p><span style="color:rgb(0, 0, 0);"><br></span></p><p><span style="color:rgb(0, 0, 0);">We are very pleased to announce this achievement and proud of our staff for exceeding client expectations. Our company values are intrinsic to our work, and we are very proud that our clients can see this too,</span></p><p><br></p></div>
</div></div><div data-element-id="elm_Nm1cVEwdtT-SwjMQYrzdDA" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_Nm1cVEwdtT-SwjMQYrzdDA"] .zpimagetext-container figure img { width: 249px !important ; height: 178px !important ; } } @media (max-width: 991px) and (min-width: 768px) { [data-element-id="elm_Nm1cVEwdtT-SwjMQYrzdDA"] .zpimagetext-container figure img { width:249px ; height:178px ; } } @media (max-width: 767px) { [data-element-id="elm_Nm1cVEwdtT-SwjMQYrzdDA"] .zpimagetext-container figure img { width:249px ; height:178px ; } } [data-element-id="elm_Nm1cVEwdtT-SwjMQYrzdDA"].zpelem-imagetext{ border-radius:1px; } </style><div data-size-tablet="size-original" data-size-mobile="size-original" data-align="left" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-left zpimage-size-original zpimage-tablet-fallback-original zpimage-mobile-fallback-original hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="/Dynamic%20Logo-1.png" width="249" height="178" loading="lazy" size="original" data-lightbox="true" style="height:167px !important;width:233.8px !important;"/></picture></span></figure><div class="zpimage-text zpimage-text-align-left " data-editor="true"><p><span style="color:rgb(0, 0, 0);">Business Talk Magazine engages with businesses of all shapes and sizes all across the globe. After hearing about our recent&nbsp; achievements&nbsp;through the COVID pandemic, they contacted us to learn more and see if there was a message that could be shared with their readers. They were so impressed with our approach that that they named us one of the top ten Most Dynamic Companies to Watch in 2021. Here is a short excerpt from the article:&nbsp;</span></p><p><span style="text-align:center;">“Never give up and always stay true to your word. Even when it seems that nothing is going your way, if you continue to deliver on your mission to work towards your vision, whilst upholding your values, the universe has a wonderful way of giving back all of the good energy that you put out. Sometimes it takes a bit longer than you might have liked, but trust me the reward is worth the wait,”</span><span style="text-align:center;color:rgb(0, 0, 0);"> advises Michael.</span><br></p></div>
</div></div><div data-element-id="elm_Sd72hf003qit9RVQFv0nFQ" data-element-type="imagetext" class="zpelement zpelem-imagetext "><style> @media (min-width: 992px) { [data-element-id="elm_Sd72hf003qit9RVQFv0nFQ"] .zpimagetext-container figure img { width: 653px !important ; height: 770px !important ; } } @media (max-width: 991px) and (min-width: 768px) { [data-element-id="elm_Sd72hf003qit9RVQFv0nFQ"] .zpimagetext-container figure img { width:653px ; height:770px ; } } @media (max-width: 767px) { [data-element-id="elm_Sd72hf003qit9RVQFv0nFQ"] .zpimagetext-container figure img { width:653px ; height:770px ; } } [data-element-id="elm_Sd72hf003qit9RVQFv0nFQ"].zpelem-imagetext{ border-radius:1px; } </style><div data-size-tablet="size-original" data-size-mobile="size-original" data-align="right" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimagetext-container zpimage-with-text-container zpimage-align-right zpimage-size-original zpimage-tablet-fallback-original zpimage-mobile-fallback-original hb-lightbox " data-lightbox-options="
            type:fullscreen,
            theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="/Updated%20Branding/ISO%2027001%20GREY.png" width="653" height="770" loading="lazy" size="original" data-lightbox="true" style="height:203.52px !important;width:172px !important;"/></picture></span></figure><div class="zpimage-text zpimage-text-align-left " data-editor="true"><p><span style="color:rgb(0, 0, 0);"><br></span></p><p><span style="color:rgb(0, 0, 0);">In August, after many weeks of exemplary work by our own George Darwent, we became ISO 27001 certified.&nbsp;</span></p><span style="color:rgb(0, 0, 0);">Certification to&nbsp;Information Security Standard&nbsp;ISO27001 provided us with an independent endorsement of our commitment to protecting crucial information security of our clients, meeting the international standards. <br></span><br><span style="color:rgb(0, 0, 0);">This was a huge achievement for our business as it provides further assurances to our clients that we're protecting their confidential and critical information.&nbsp;</span><span style="color:rgb(0, 0, 0);">As our consultants primarily work remotely, achieving these results means our clients can rest assured they are in the most capable hands whilst undertaking projects with us.</span><span style="color:inherit;">&nbsp;<br></span></div>
</div></div><div data-element-id="elm__YkNYoylTqu-eyhj0yvHCw" data-element-type="button" class="zpelement zpelem-button "><style> [data-element-id="elm__YkNYoylTqu-eyhj0yvHCw"].zpelem-button{ border-radius:1px; } </style><div class="zpbutton-container zpbutton-align-center "><style type="text/css"></style><a class="zpbutton-wrapper zpbutton zpbutton-type-primary zpbutton-size-md zpbutton-style-none " href="/contact-us" target="_blank"><span class="zpbutton-content">Get in touch today!</span></a></div>
</div><div data-element-id="elm_BHhpKsfl-w3crbOmjs4-pA" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_BHhpKsfl-w3crbOmjs4-pA"] .zpimage-container figure img { width: 1110px ; height: 624.38px ; } } @media (max-width: 991px) and (min-width: 768px) { [data-element-id="elm_BHhpKsfl-w3crbOmjs4-pA"] .zpimage-container figure img { width:723px ; height:406.69px ; } } @media (max-width: 767px) { [data-element-id="elm_BHhpKsfl-w3crbOmjs4-pA"] .zpimage-container figure img { width:415px ; height:233.44px ; } } [data-element-id="elm_BHhpKsfl-w3crbOmjs4-pA"].zpelem-image { border-radius:1px; } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="false" data-mobile-image-separate="false" class="zpimage-container zpimage-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
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</div></div></div></div></div></div> ]]></content:encoded><pubDate>Mon, 10 Jan 2022 19:16:00 +1100</pubDate></item><item><title><![CDATA[6 Ways to avoid bombing your next sales pitch]]></title><link>https://www.customerconsulting.com.au/blogs/post/6-ways-to-avoid-bombing-your-next-sales-pitch</link><description><![CDATA[<img align="left" hspace="5" src="https://www.customerconsulting.com.au/shutterstock_1016244037.jpg"/>Imagine the scenario;&nbsp; You've researched your heart out and are fully armed with information and statistics, ready to walk in to the sales meeting ]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_euCPXXqQSvi7nW33J7upOQ" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_YLCM8L-BSRSAcK6smsxpEw" data-element-type="row" class="zprow zprow-container zpalign-items- zpjustify-content- " data-equal-column=""><style type="text/css"></style><div data-element-id="elm_mrQA7-HLRRqCLWX3Msfw7w" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"> [data-element-id="elm_mrQA7-HLRRqCLWX3Msfw7w"].zpelem-col{ border-radius:1px; } </style><div data-element-id="elm_hjEz7AoARGaQYjUbah9tww" data-element-type="heading" class="zpelement zpelem-heading "><style> [data-element-id="elm_hjEz7AoARGaQYjUbah9tww"].zpelem-heading { border-radius:1px; } </style><h2
 class="zpheading zpheading-align-center " data-editor="true">Make that sale!</h2></div>
<div data-element-id="elm_oPuA1E4vQmOCYEawzk679Q" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_oPuA1E4vQmOCYEawzk679Q"].zpelem-text { border-radius:1px; } </style><div class="zptext zptext-align-center " data-editor="true"><p><span style="color:rgb(1, 58, 81);">Imagine the scenario;&nbsp;</span></p><p><span style="color:rgb(1, 58, 81);">You've researched your heart out and are fully armed with information and statistics, ready to walk in to the sales meeting with your head held high and an enthusiastic grin. There's no way you can't come out of this with a signature on that service contract in your briefcase, right?</span></p><p><span style="color:rgb(1, 58, 81);"><br></span></p><p><span style="color:rgb(1, 58, 81);">It's easy to fall into the too-smart or too-confident category when making a sales pitch. However, with a more innovative mindset and less aggressive tactics, you can make your point without making your next potential clint want out before they're in.&nbsp;</span></p><p><span style="color:rgb(1, 58, 81);"><br></span></p><p><span style="color:rgb(1, 58, 81);">Here are 6 ways you can avoid bombing the next pitch you make, without underselling your product, service or skillset.</span></p><p><span style="color:rgb(1, 58, 81);"><br></span></p></div>
</div><div data-element-id="elm_2E_-X3M1gIL5QcIqZ9FfoA" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_2E_-X3M1gIL5QcIqZ9FfoA"] .zpimage-container figure img { width: 1070px ; height: 713.56px ; } } @media (max-width: 991px) and (min-width: 768px) { [data-element-id="elm_2E_-X3M1gIL5QcIqZ9FfoA"] .zpimage-container figure img { width:723px ; height:482.15px ; } } @media (max-width: 767px) { [data-element-id="elm_2E_-X3M1gIL5QcIqZ9FfoA"] .zpimage-container figure img { width:415px ; height:276.75px ; } } [data-element-id="elm_2E_-X3M1gIL5QcIqZ9FfoA"].zpelem-image { border-radius:1px; } </style><div data-caption-color="" data-size-tablet="size-original" data-size-mobile="size-original" data-align="center" data-tablet-image-separate="" data-mobile-image-separate="" class="zpimage-container zpimage-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="/shutterstock_1016244037.jpg" width="415" height="276.75" loading="lazy" size="fit" data-lightbox="true" style="height:487px !important;width:730.5px !important;"/></picture></span></figure></div>
</div><div data-element-id="elm_GHHCvSgDfFiLsybP-A3Apw" data-element-type="heading" class="zpelement zpelem-heading "><style> [data-element-id="elm_GHHCvSgDfFiLsybP-A3Apw"].zpelem-heading { border-radius:1px; margin-block-start:36px; } </style><h2
 class="zpheading zpheading-style-none zpheading-align-center " data-editor="true"><span style="color:inherit;"><span style="font-size:20px;">Avoid the Sales Spiel:</span></span></h2></div>
<div data-element-id="elm_AlVI47l7y-IZ8xpASOLQZA" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_AlVI47l7y-IZ8xpASOLQZA"].zpelem-text { border-radius:1px; margin-block-start:18px; } </style><div class="zptext zptext-align-left " data-editor="true"><p style="text-align:center;"><span style="color:rgb(0, 0, 0);">Everyone is familiar with the long-winded monologue by the sales rep. It's a product dump in diguise and has nobody fooled.&nbsp;</span></p><p style="text-align:center;"><span style="color:rgb(0, 0, 0);">Instead of over-explaining and underestimating your potential buyers knowledge, provide helpful material your listener can read in their own time. This will help you to endure the occassional silence during the audience's moments of consideration, and won't leave them feeling as if your product is going to trump their vision or buying goals. They are less likely to tune out and disengage when you are talking about how you can help them, rather then having a one-way conversation about all the features your product has.</span></p></div>
</div><div data-element-id="elm_3iqBMCOjtIt1A0BCfSWNEA" data-element-type="heading" class="zpelement zpelem-heading "><style> [data-element-id="elm_3iqBMCOjtIt1A0BCfSWNEA"].zpelem-heading { border-radius:1px; } </style><h2
 class="zpheading zpheading-style-none zpheading-align-center " data-editor="true"><span style="color:inherit;"><span style="font-size:20px;">Be comfortable knowing you don't know it all:</span></span></h2></div>
<div data-element-id="elm_DDlJ5koJfeCVFakop11LAA" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_DDlJ5koJfeCVFakop11LAA"].zpelem-text { border-radius:1px; } </style><div class="zptext zptext-align-left " data-editor="true"><p style="text-align:center;"><span style="color:rgb(0, 0, 0);">It's a tough time having to talk about the same thing over and over again with varius prospects, but don't let this lead you down the trap of thinking you know what they need. Guide your audience to their own conclusion with well-timed questions about what pains them the most about their current product/service, and why they are looking for a better alternative. Use your own experience and wisdom in smaller doses that help the prospect to verbalise their own goals, challenges and decision-making. You need to employ effective listening actions here, so you are able to fill in the blanks when your audience looks to you for an answer.</span></p></div>
</div><div data-element-id="elm_PC5Kt8V5UuidGU0RqU1Dog" data-element-type="heading" class="zpelement zpelem-heading "><style> [data-element-id="elm_PC5Kt8V5UuidGU0RqU1Dog"].zpelem-heading { border-radius:1px; } </style><h2
 class="zpheading zpheading-style-none zpheading-align-center " data-editor="true"><span style="color:inherit;"><span style="font-size:20px;">Don't worry, silence is not deadly:</span></span></h2></div>
<div data-element-id="elm_gKNyNsoeiVXixRPpDTiasg" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_gKNyNsoeiVXixRPpDTiasg"].zpelem-text { border-radius:1px; } </style><div class="zptext zptext-align-left " data-editor="true"><p style="text-align:center;"><span style="color:rgb(0, 0, 0);">You're in sales, we know you can talk. But speaking to the above point, can you listen just as well?</span></p><p style="text-align:center;"><span style="color:rgb(0, 0, 0);">By being the only one filling the silence, you are now effectively wasting your audience's time and your own. Noone enjoys being talked at, so leave plenty of space for the client to 'umm' and 'ahh' over the points you've raised, allow them to give you more information then you may need, because you cannot assume when they are going to give you the gold nugget that opens the floor to you driving that final point home about why they want to invest in you.</span></p></div>
</div><div data-element-id="elm_nG-h5As07J8aivZMzVt1Zw" data-element-type="heading" class="zpelement zpelem-heading "><style> [data-element-id="elm_nG-h5As07J8aivZMzVt1Zw"].zpelem-heading { border-radius:1px; } </style><h2
 class="zpheading zpheading-style-none zpheading-align-center " data-editor="true"><span style="color:inherit;"><span style="font-size:20px;">Restrict brand comparisons:</span></span></h2></div>
<div data-element-id="elm_I9xThT1a4BJ6BPA30NERvg" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_I9xThT1a4BJ6BPA30NERvg"].zpelem-text { border-radius:1px; } </style><div class="zptext zptext-align-left " data-editor="true"><p style="text-align:center;"><span style="color:rgb(0, 0, 0);">You know you are selling a superior product/service, this can best be exemplified by your confidence when you talk and answer questions about it.&nbsp;</span></p><p style="text-align:center;"><span style="color:rgb(0, 0, 0);">Sometimes, we see sales reps go into the 'us' versus 'them' pitch, where they compare their product/service to another competitor. This is most dangerous when you are making defensive comparisons between your product/service and the one the prospect is already using.&nbsp;</span></p><p style="text-align:center;"><span style="color:rgb(0, 0, 0);">While it's important to talk about the competition to a degree, a good pitch should only do so when a prospect brings it up themselves. Slow yourself down and hear out their concerns as well as the features they like about it instead of talking the competitor down. This way, you won't deviate from the reasons your product/service and your company would be a better fit for the prospect, and really shows the audience how passionate you are about enriching their lives or business, without highlighting any insecurities you have.</span></p></div>
</div><div data-element-id="elm_pnQIvoAb1sLaKDrG-jQMCQ" data-element-type="heading" class="zpelement zpelem-heading "><style> [data-element-id="elm_pnQIvoAb1sLaKDrG-jQMCQ"].zpelem-heading { border-radius:1px; } </style><h2
 class="zpheading zpheading-style-none zpheading-align-center " data-editor="true"><span style="color:inherit;"><span style="font-size:20px;">Exclude interrogation tactics:</span></span></h2></div>
<div data-element-id="elm_-C745kVDKUh4nI5Hr38ZAA" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_-C745kVDKUh4nI5Hr38ZAA"].zpelem-text { border-radius:1px; } </style><div class="zptext zptext-align-left " data-editor="true"><p style="text-align:center;"><span style="color:rgb(0, 0, 0);">On the same tone as mentioned above, well-timed questions are a key to success in a sales pitch. There is, however, a thin line between gathering information and staging an interrogation. This can be intimidating and cause more confusion when the prospect is trying to highlight their challenges and set goals.&nbsp;</span></p><p style="text-align:center;"><span style="color:rgb(0, 0, 0);">Also, asking very pointed, personal questions such as 'May I know what deal you have with X company?' or 'What's the price you are currently getting from X?' can immediately send a prospect running. They will divulge that information when they are ready and should not be forced into it. You can instead try to explain why you want certain information if it's feeling on the brink of private, and how it may effect the deal you are able to offer them. Be candid with your responses, and accept that you do not immediately have someone's trust at first meeting. Allow the audience to feel in control of the conversations and has ownership in the sales process.</span></p></div>
</div><div data-element-id="elm_omM3Zq-yvICiX3LBIKg13Q" data-element-type="heading" class="zpelement zpelem-heading "><style> [data-element-id="elm_omM3Zq-yvICiX3LBIKg13Q"].zpelem-heading { border-radius:1px; } </style><h2
 class="zpheading zpheading-style-none zpheading-align-center " data-editor="true"><span style="color:inherit;"><span style="font-size:20px;">You are not too good, too smart or too valuable for your prospect:</span></span></h2></div>
<div data-element-id="elm_grI_eTVmmmEWwnIbFw_lgw" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_grI_eTVmmmEWwnIbFw_lgw"].zpelem-text { border-radius:1px; } </style><div class="zptext zptext-align-left " data-editor="true"><p style="text-align:center;"><span style="color:rgb(0, 0, 0);">A common experience amongst buyers is the sales rep begins by showing interest in them, maybe asks some questions, and then loses interest in what they're saying completely, potentially cutting them off or even slowing their speech to meet the prospect at a perceived level of intelligence, creating a barrier of condescension and distrust.</span></p><p style="text-align:center;"><span style="color:rgb(0, 0, 0);">Not only is this a very poor practice of sales and customer service, it also loses repeat business to competitors almost immediately.&nbsp;</span></p><p style="text-align:center;"><span style="color:rgb(0, 0, 0);">As a sales rep, you cannot leave your prospect feeling like they are too 'dumb' to understand your product/service, or that your time is not worth theirs. Show modesty, and you will show your skills are valuable. Portray the ability to explain a product/service to people across many intelligence levels, your will show your knowledge and passion. If you want to win the sale, you must understand that there will always be someone who can outshine you, then set your goals to do better each time you pitch.</span>&nbsp;</p></div>
</div><div data-element-id="elm_LrN5j7-4xhoppWZAbaHHKQ" data-element-type="image" class="zpelement zpelem-image "><style> @media (min-width: 992px) { [data-element-id="elm_LrN5j7-4xhoppWZAbaHHKQ"] .zpimage-container figure img { width: 1070px ; height: 601.88px ; } } @media (max-width: 991px) and (min-width: 768px) { [data-element-id="elm_LrN5j7-4xhoppWZAbaHHKQ"] .zpimage-container figure img { width:723px ; height:406.69px ; } } @media (max-width: 767px) { [data-element-id="elm_LrN5j7-4xhoppWZAbaHHKQ"] .zpimage-container figure img { width:415px ; height:233.44px ; } } [data-element-id="elm_LrN5j7-4xhoppWZAbaHHKQ"].zpelem-image { border-radius:1px; } </style><div data-caption-color="" data-size-tablet="size-original" data-size-mobile="size-original" data-align="center" data-tablet-image-separate="" data-mobile-image-separate="" class="zpimage-container zpimage-align-center zpimage-size-fit zpimage-tablet-fallback-fit zpimage-mobile-fallback-fit hb-lightbox " data-lightbox-options="
                type:fullscreen,
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</div></div></div></div></div></div> ]]></content:encoded><pubDate>Wed, 07 Jul 2021 19:08:00 +1000</pubDate></item><item><title><![CDATA[Strengthening business resilience with Microsoft Solutions]]></title><link>https://www.customerconsulting.com.au/blogs/post/strengthening-business-resilience-with-microsoft-solutions</link><description><![CDATA[<img align="left" hspace="5" src="https://www.customerconsulting.com.auhttps://images.unsplash.com/photo-1534445967719-8ae7b972b1a5?crop=entropy&amp;cs=tinysrgb&amp;fit=max&amp;fm=jpg&amp;ixid=Mnw0NTc5N3wwfDF8c2VhcmNofDJ8fHN0cmVuZ3RoJTIwdGVjaHxlbnwwfHx8fDE2MjEzODc5NzI&amp;ixlib=rb-1.2.1&amp;q=80&amp;w=1080"/>Today’s leaders understand that they need to fundamentally rethink and change how they operate.&nbsp;Organizations that can navigate and succeed in ti ]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_ojBgovHnQuu5ruMrg1LtdQ" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_rtUctJm4T1OQJPWb724Pdg" data-element-type="row" class="zprow zprow-container zpalign-items- zpjustify-content- " data-equal-column=""><style type="text/css"></style><div data-element-id="elm_4rlxf7N-TuugmrshzOfRNA" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"> [data-element-id="elm_4rlxf7N-TuugmrshzOfRNA"].zpelem-col{ border-radius:1px; } </style><div data-element-id="elm_udPI5rVJTlmGzyKDnPFk2Q" data-element-type="heading" class="zpelement zpelem-heading "><style> [data-element-id="elm_udPI5rVJTlmGzyKDnPFk2Q"].zpelem-heading { border-radius:1px; } </style><h2
 class="zpheading zpheading-align-center " data-editor="true">The six dimensions to strengthen</h2></div>
<div data-element-id="elm_iq1GZ0Jf77ksfCZEdqdbiw" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_iq1GZ0Jf77ksfCZEdqdbiw"].zpelem-text { border-radius:1px; } </style><div class="zptext zptext-align-left " data-editor="true"><div style="font-size:15px;"><span style="font-size:18px;color:rgb(0, 0, 0);">Today’s leaders understand that they need to fundamentally rethink and change how they operate.&nbsp;Organizations that can navigate and succeed in times of change have one thing in common—they are resilient.&nbsp;Strengthening business resilience means embracing digital technology and building digital capabilities.</span></div></div>
</div><div data-element-id="elm_zEKnsLvXR_GZ0pAajsV1FQ" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_zEKnsLvXR_GZ0pAajsV1FQ"].zpelem-text { border-radius:1px; } </style><div class="zptext zptext-align-center " data-editor="true"><p><span style="color:inherit;"></span></p><div style="font-size:15px;"></div><p></p><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><div><div style="text-align:center;"><span style="color:rgb(11, 28, 45);font-family:Raleway, sans-serif;font-size:18px;font-weight:700;">Protect and grow the top line</span></div></div></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><div style="text-align:center;"><span style="font-size:14px;font-family:Raleway, sans-serif;font-weight:700;"><br></span></div></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><span style="font-size:14px;font-family:Raleway, sans-serif;color:rgb(11, 28, 45);"><div><p style="text-align:center;">Rapidly identify and respond to changing&nbsp;customer needs with data-driven marketing, sales, and pricing.</p></div></span></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><span style="font-size:14px;font-family:Raleway, sans-serif;color:rgb(11, 28, 45);"><div><p style="text-align:center;"><br></p></div></span></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><h3 style="text-align:center;"><span style="font-size:18px;font-weight:700;color:rgb(11, 28, 45);"><img src="https://images.unsplash.com/photo-1578574577315-3fbeb0cecdc2?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=Mnw0NTc5N3wwfDF8c2VhcmNofDE4fHxidXNpbmVzc3xlbnwwfHx8fDE2MTc3NDQ5NzA&ixlib=rb-1.2.1&q=80&w=1080" style="font-size:15px;color:rgb(89, 129, 169);font-family:&quot;Noto Sans&quot;, undefined;font-weight:normal;"></span></h3></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><h3 style="text-align:center;"><span style="font-size:18px;font-weight:700;color:rgb(11, 28, 45);"><br></span></h3></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><h3 style="text-align:center;"><span style="font-size:18px;font-weight:700;color:rgb(11, 28, 45);">Develop agile operations</span></h3></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><div><p style="text-align:center;"><span style="font-family:Raleway, sans-serif;font-size:14px;color:rgb(11, 28, 45);">React quickly and manage disruptions in supply chain, logistics, facilities, manufacturing, development, and corporate functions.</span></p></div></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><p style="text-align:center;"><span style="font-family:Raleway, sans-serif;font-size:14px;color:rgb(11, 28, 45);"><br></span></p></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><p style="text-align:center;"><span style="font-family:Raleway, sans-serif;font-size:14px;color:rgb(11, 28, 45);"><img src="https://images.unsplash.com/photo-1486312338219-ce68d2c6f44d?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=Mnw0NTc5N3wwfDF8c2VhcmNofDE2fHx0ZWNobm9sb2d5fGVufDB8fHx8MTYxNzcyODU2OA&ixlib=rb-1.2.1&q=80&w=1080"></span></p></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><h3 style="text-align:center;"><span style="font-size:18px;font-weight:700;color:rgb(11, 28, 45);"><br></span></h3></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><h3 style="text-align:center;"><span style="font-size:18px;font-weight:700;color:rgb(11, 28, 45);">Enable people</span></h3></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><div><p style="text-align:center;"><span style="font-family:Raleway, sans-serif;font-size:14px;color:rgb(11, 28, 45);">Empower employees to be more productive, collaborate effectively, and stay connected in all circumstances. Adapt with new approaches to talent management and development.</span></p></div></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><p style="text-align:center;"><span style="font-family:Raleway, sans-serif;font-size:14px;color:rgb(11, 28, 45);"><br></span></p></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><p style="text-align:center;"><img src="https://images.unsplash.com/photo-1556761175-5973dc0f32e7?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=Mnw0NTc5N3wwfDF8c2VhcmNofDE4fHxjb2xsYWJvcmF0ZXxlbnwwfHx8fDE2MTc3NjI4Nzg&ixlib=rb-1.2.1&q=80&w=1080"></p></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><p style="text-align:center;"><span style="font-family:Raleway, sans-serif;font-size:14px;color:rgb(11, 28, 45);"><br></span></p></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><h3 style="text-align:center;"><span style="font-size:18px;font-weight:700;color:rgb(11, 28, 45);">Accelerate data and digital platforms</span></h3></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><div><p style="text-align:center;"><span style="font-family:Raleway, sans-serif;font-size:14px;color:rgb(11, 28, 45);">Increase the modularity and availability of core IT infrastructure and applications. Make insights more accessible&nbsp;to enable data-driven, AI-enabled decisions across silos.</span></p></div></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><p style="text-align:center;"><span style="font-family:Raleway, sans-serif;font-size:14px;color:rgb(11, 28, 45);"><br></span></p></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><p style="text-align:center;"><img src="https://images.unsplash.com/photo-1498050108023-c5249f4df085?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=Mnw0NTc5N3wwfDF8c2VhcmNofDN8fHRlY2hub2xvZ3l8ZW58MHx8fHwxNjE3NzI4NTY4&ixlib=rb-1.2.1&q=80&w=1080"></p></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><p style="text-align:center;"><span style="font-family:Raleway, sans-serif;font-size:14px;color:rgb(11, 28, 45);"><br></span></p></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><h3 style="text-align:center;"><span style="font-size:18px;font-weight:700;color:rgb(11, 28, 45);">Enhance cybersecurity</span></h3></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><div><p style="text-align:center;"><span style="font-family:Raleway, sans-serif;font-size:14px;color:rgb(11, 28, 45);">Safeguard digital assets and react quickly to security breaches in an increasingly distributed environment.</span></p></div></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><p style="text-align:center;"><span style="font-family:Raleway, sans-serif;font-size:14px;color:rgb(11, 28, 45);"><br></span></p></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><p style="text-align:center;"><img src="https://images.unsplash.com/photo-1615516052343-154282b9ab14?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=Mnw0NTc5N3wwfDF8c2VhcmNofDI3fHxzZWN1cml0eSUyMGRpZ2l0YWx8ZW58MHx8fHwxNjE3NzYyOTIy&ixlib=rb-1.2.1&q=80&w=1080"></p></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><p style="text-align:center;"><span style="font-family:Raleway, sans-serif;font-size:14px;color:rgb(11, 28, 45);"><br></span></p></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><h3><div style="text-align:center;"><span style="font-size:18px;font-weight:700;color:rgb(11, 28, 45);">Strengthen financials</span></div></h3></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><h3><div style="text-align:center;line-height:1;"><span style="font-size:14px;color:rgb(11, 28, 45);">Ensure financial liquidity with an operating expenditure-driven cost model, reduced total cost of ownership, and data-enabled policies to manage cash and working capital.</span></div></h3></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><h3><div style="text-align:center;line-height:1;"><span style="font-size:14px;color:rgb(11, 28, 45);"><br></span></div></h3></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;border:none;"><blockquote style="margin-left:40px;border:none;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><h3><div style="text-align:center;line-height:1;"><img src="https://images.unsplash.com/photo-1569025690938-a00729c9e1f9?crop=entropy&cs=tinysrgb&fit=max&fm=jpg&ixid=Mnw0NTc5N3wwfDF8c2VhcmNofDd8fGZpbmFuY2V8ZW58MHx8fHwxNjE3NzYyOTUx&ixlib=rb-1.2.1&q=80&w=1080"></div></h3></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><div><div style="text-align:center;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:1600.02px;"><div style="width:533.328px;"><div style="width:1600.02px;"><div style="width:533.328px;"><div style="width:1600.02px;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><span style="font-size:14px;font-family:Raleway, sans-serif;color:rgb(11, 28, 45);"></span></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div><div><div style="text-align:center;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:1600.02px;"><div style="width:533.328px;"><div style="width:1600.02px;"><div style="width:533.328px;"><div style="width:1600.02px;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><h3><p></p></h3></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><div style="text-align:center;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:1600.02px;"><div style="width:533.328px;"><div style="width:1600.02px;"><div style="width:533.328px;"><div style="width:1600.02px;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><h3><div style="line-height:1.5;"><div style="line-height:1.5;"><br></div></div></h3></div></div></div></div></div></div></div></div></div></div></div></div></div></div></blockquote></blockquote><div><div style="text-align:center;"><div style="width:1600.02px;"><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div style="width:1600.02px;"><div style="width:533.328px;"><div style="width:1600.02px;"><div style="width:533.328px;"><div style="width:1600.02px;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1;"><div style="width:533.328px;"><div style="width:1600.02px;line-height:1.2;"><div style="width:533.328px;"><h3><p></p></h3></div></div></div><div style="width:533.328px;"><h3><div><p></p></div></h3></div></div></div><div style="width:533.328px;"><h3><div><p></p></div></h3></div></div></div><div style="width:533.328px;"><h3><div><p></p></div></h3></div></div></div><div style="width:533.328px;"><h3><div><p></p></div></h3></div></div></div></div></div></div></div></div>
</div><div data-element-id="elm_F0EDQ7rhIPXd2iN7EjMllA" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_F0EDQ7rhIPXd2iN7EjMllA"].zpelem-text { border-radius:1px; } </style><div class="zptext zptext-align-left " data-editor="true"><p><span style="color:inherit;"></span></p><div style="text-align:center;"><div><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div><div><div><div><div><div><div><div><div><div><h3></h3></div></div></div></div></div></div></div></div></div></div></div></div></div></div><p></p><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><div><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div><div><div><div><div><div><div><div><div><div><span style="font-size:24px;color:rgb(0, 0, 0);"><div style="text-align:center;"><span style="font-size:20px;font-weight:600;">Contact Customer Consulting Group at&nbsp;</span><a href="mailto:info@customerconsulting.com.au?subject=I%20want%20to%20more%20about%20building%20business%20resilience" rel="">info@customerconsulting.com.au</a><span style="font-size:20px;font-weight:600;">&nbsp;to discover how you can address these areas to strengthen your businesses resiliance, empower your people and digitally transform your team and organisation.</span></div></span></div></div></div></div></div></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin:0px 0px 0px 40px;border:none;padding:0px;"><blockquote style="margin-left:40px;text-align:center;"><blockquote style="margin-left:40px;"><div><div style="font-size:15px;width:533.328px;"><div style="text-align:left;"><div><div><div><div><div><div><div><div><div><div><span style="font-size:24px;"><div><span style="font-size:20px;font-weight:600;"><br></span></div></span></div></div></div></div></div></div></div></div></div></div></div></div></div></blockquote></blockquote></blockquote></blockquote></blockquote></blockquote></div>
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</div></div></div></div></div></div> ]]></content:encoded><pubDate>Wed, 07 Apr 2021 12:40:50 +1000</pubDate></item><item><title><![CDATA[Your Online Presence]]></title><link>https://www.customerconsulting.com.au/blogs/post/Your-Online-Presence</link><description><![CDATA[<img align="left" hspace="5" src="https://www.customerconsulting.com.au/a pessimist sees the difficulty in every opportunity..png"/>We have all, in some way or another, felt the effects of COVID-19. Whether it be on our families, our businesses, our finance or our mental health, ev ]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_LfMwqSiySy28c-G8OQy2Hg" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_EetCYKt4S3OxsSaDspZ0Zw" data-element-type="row" class="zprow zprow-container zpalign-items- zpjustify-content- " data-equal-column=""><style type="text/css"></style><div data-element-id="elm_AZzCDc1nSiKt64z0xuDJww" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"></style><div data-element-id="elm_I_5ZVF2eTn67RnrS9KHIJA" data-element-type="heading" class="zpelement zpelem-heading "><style> [data-element-id="elm_I_5ZVF2eTn67RnrS9KHIJA"].zpelem-heading { border-radius:1px; } </style><h2
 class="zpheading zpheading-align-center " data-editor="true">We've been thrust into a new world of working, where do we start?</h2></div>
<div data-element-id="elm_Cz5Xz1fNQA6XIvgUZhoJXw" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_Cz5Xz1fNQA6XIvgUZhoJXw"].zpelem-text { border-radius:1px; } </style><div class="zptext zptext-align-center " data-editor="true"><p><span style="color:inherit;"></span></p><div><p style="margin-bottom:11px;"><span style="font-size:11pt;"><span style="color:rgb(40, 50, 160);">We have all, in some way or another, felt the effects of COVID-19. Whether it be on our families, our businesses, our finance or our mental health, every person on the planet has dealt with the pandemic’s adversity. </span></span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;"><span style="color:rgb(40, 50, 160);">However, there has also been some hope to rise through to everchanging struggles. </span></span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;"><span style="color:rgb(40, 50, 160);">People are banding together to assist those more vulnerable to contracting COVID-19. The environment has had a chance to breathe from the endless effects of population growth. We’re looking out for one another’s health as well as our own. Our dogs are getting so many walks! </span></span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;"><span style="color:rgb(40, 50, 160);">Though we are in the thick of what could be months confined to ‘lock down’ living, I’d like to think more about how we will come out the other side, with an economy that survived hardship and learnt a few lessons about smart business.</span></span></p><p style="margin-bottom:11px;"><img src="/a%20pessimist%20sees%20the%20difficulty%20in%20every%20opportunity..png" style="color:rgb(40, 50, 160);width:807px;height:269px;"><br></p><p style="margin-bottom:11px;"><span style="color:rgb(40, 50, 160);font-size:11pt;"><br></span></p><p style="margin-bottom:11px;"><span style="color:rgb(40, 50, 160);font-size:11pt;">It is a time where we can reflect on our preparation, diversification and our ability to adapt to change as smaller companies. Ask yourself ‘Have I done everything in my power to stay in business during this economic crisis?’</span><br></p><p style="margin-bottom:11px;"><span style="font-size:11pt;"><span style="color:rgb(40, 50, 160);">The reality is, not all of us will make it. But we will all have new opportunities to build from so long as we take the time to wise up and take an attitude of ‘what we can do, we will’.</span></span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;"><span style="color:rgb(40, 50, 160);">I have compiled some thoughts and ideas built from experience and market research that may help you to come out of this challenge having learnt what your business can cope with, where to save time and resources and ultimately how to work smarter, not harder. </span></span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;"><span style="color:rgb(40, 50, 160);">Today we focus on online presence.</span></span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;color:rgb(40, 50, 160);"><span style="font-weight:700;font-size:18px;">So, you’re online, now what?</span><br> Are your customers able to reach you easily? Is your booking/checkout system too cumbersome to be a competitor? Are you customers experiencing the same level of care online as they were in store?</span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;"><span style="color:rgb(40, 50, 160);">Many people believe that ‘going online’ takes away the personal customer experience. Many feel they’ve been forced into a world they don’t feel comfortable with.</span></span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;"><span style="color:rgb(40, 50, 160);">What they don’t understand is that the online experience, when done well, can be as important as a first impression. An easy-to-navigate webstore, simple filtering functions, seamless checkout process and several payment options means you have truly considered the customer experience within your online presence, making them feel valued simply because it was easy to buy from you. </span></span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;"><span style="color:rgb(40, 50, 160);">Now we have time to focus more on our online presence, we should be considering what mattered to your customers in store and transferring this to your online shopfront. </span></span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;color:rgb(40, 50, 160);"><span style="font-weight:700;">Did your bright, fun window displays draw people in?</span>&nbsp;</span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;color:rgb(40, 50, 160);">Your website should reflect that same colourful flair.</span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;color:rgb(40, 50, 160);"><br><span style="font-weight:700;">Did the free tea or coffee in the waiting area give you an edge over competition?</span>&nbsp;</span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;color:rgb(40, 50, 160);">Throw in a free treat in your shopping cart that has similar financial impact to you as that hot cuppa did in store.</span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;color:rgb(40, 50, 160);"><br><span style="font-weight:700;">Maybe it was the homely familiarity of seeing your face that gave you loyal customers?</span>&nbsp;</span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;color:rgb(40, 50, 160);">So, fill your online presence with photos and language you would greet them with so they can still feel connected.&nbsp;</span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;color:rgb(40, 50, 160);"><br></span></p><p style="margin-bottom:11px;"><span style="font-size:18px;color:rgb(40, 50, 160);">The most important takeaway here is don’t let yourself be forgotten. <br>But this means you need to adapt.</span></p><p style="margin-bottom:11px;"><span style="font-size:11pt;color:rgb(40, 50, 160);">There is also many great tech options that can make this process really easy for you. My favourite is Zoho, it is by far the most comprehensive and well-rounded suite and has a range of apps that can help you to build up an ecommerce website, easily manage inventory and help you to market your brand on all social channels from one page. You don’t need to know how to code to use it, just how to market to your target <span style="font-style:italic;">(and don’t forget CCG can provide the expert touch if you need to go the extra mile or your just feeling stuck)</span>. <br>For the full range of products go here:&nbsp;<a href="https://www.zoho.com/">https://www.zoho.com/</a></span></p></div></div>
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</div></div></div></div></div></div> ]]></content:encoded><pubDate>Thu, 02 Apr 2020 09:35:02 +1100</pubDate></item><item><title><![CDATA[How to effectively work from home]]></title><link>https://www.customerconsulting.com.au/blogs/post/How-to-effectively-work-from-home</link><description><![CDATA[<img align="left" hspace="5" src="https://www.customerconsulting.com.auhttps://images.unsplash.com/photo-1489110804417-276c3f517515?ixlib=rb-1.2.1&amp;q=80&amp;fm=jpg&amp;crop=entropy&amp;cs=tinysrgb&amp;w=1080&amp;fit=max&amp;ixid=eyJhcHBfaWQiOjQ1Nzk3fQ"/>During the COVID-19 situation, many of us will be forced to try to work from home. But what can we do to use this time effectively?]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_HH_lTyrKSZ6OUXDBSKf-eA" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_VGP0PRhbRJakVi3Jw_jA4A" data-element-type="row" class="zprow zprow-container zpalign-items- zpjustify-content- " data-equal-column=""><style type="text/css"></style><div data-element-id="elm_NkAKZMZhQiyGfJkb87vbgw" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"></style><div data-element-id="elm_py2TDGAmRHW9GIAAmZmQsg" data-element-type="heading" class="zpelement zpelem-heading "><style> [data-element-id="elm_py2TDGAmRHW9GIAAmZmQsg"].zpelem-heading { border-radius:1px; } </style><h2
 class="zpheading zpheading-align-center " data-editor="true">Stay safe and continue working...</h2></div>
<div data-element-id="elm_s0syN2vzS-qVzy8wrnPtiw" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_s0syN2vzS-qVzy8wrnPtiw"].zpelem-text { border-radius:1px; } </style><div class="zptext zptext-align-center " data-editor="true"><p><span style="color:rgb(40, 50, 160);">In addition to helping our customers mobilise their workforce, at Customer Consulting Group, we &quot;drink&nbsp;our own champagne&quot; so to speak, by having several employees who have been successfully working from home most days since they joined the organisation, and as such have become somewhat experts on 'telework'.</span></p><p><span style="color:rgb(40, 50, 160);"><br></span></p><p><span style="color:rgb(40, 50, 160);">Here are our top tips to help you work from home amidst the current situation to help do your part in preventing the spread of COVID-19 and helping our Aussie economy stay afloat.</span></p><p><span style="color:rgb(40, 50, 160);"><br></span></p><p><span style="color:rgb(40, 50, 160);"><span style="font-family:Raleway, sans-serif;font-size:24px;"><span style="font-weight:700;">1. Develop a g</span><span style="font-weight:700;">ood routine.</span></span><span style="font-size:16px;font-weight:700;">&nbsp;</span></span></p><p style="text-align:left;"></p><p><span style="color:rgb(40, 50, 160);"><br style="text-align:right;"></span></p><p><span style="color:rgb(40, 50, 160);"><img src="https://images.unsplash.com/photo-1474859569645-e0def92b02bc?ixlib=rb-1.2.1&q=80&fm=jpg&crop=entropy&cs=tinysrgb&w=1080&fit=max&ixid=eyJhcHBfaWQiOjQ1Nzk3fQ" style="width:366px;height:244px;"><span style="font-size:16px;font-weight:700;"><br></span></span></p><p><span style="color:rgb(40, 50, 160);"><br></span></p><p style="outline:none 0px;"><span style="color:rgb(40, 50, 160);">Get up early, like you normally would to head into the office. Have your breakfast, make a coffee, then head down the hall into your office. Set yourself up, fire up the laptop and get stuck in.&nbsp;</span></p><p><span style="font-size:16px;font-weight:700;color:rgb(40, 50, 160);"></span></p><p><span style="color:rgb(40, 50, 160);">Creating a good morning routine for yourself that is similar to that of working in an office will help you to maintain solid working habits and motivation as you get used to seperating your home life from your work life within the same environment.&nbsp;</span></p><p><span style="color:rgb(40, 50, 160);"><br></span></p><p><span style="font-family:Raleway, sans-serif;color:rgb(40, 50, 160);"><br></span></p><p><span style="font-size:24px;font-weight:700;font-family:Raleway, sans-serif;color:rgb(40, 50, 160);">2. Manage yourself.&nbsp;</span></p><p><span style="font-size:16px;font-weight:700;color:rgb(40, 50, 160);"><br></span></p><p><span style="font-size:16px;font-weight:700;color:rgb(40, 50, 160);"><img src="https://images.unsplash.com/photo-1506784983877-45594efa4cbe?ixlib=rb-1.2.1&q=80&fm=jpg&crop=entropy&cs=tinysrgb&w=1080&fit=max&ixid=eyJhcHBfaWQiOjQ1Nzk3fQ" style="width:351px;height:236px;"><br></span></p><p><span style="font-size:16px;font-weight:700;color:rgb(40, 50, 160);"><br></span></p><p><span style="color:rgb(40, 50, 160);">Set up your day like you normally would. Check your calendar, schedule your meetings and write a to-do list using an app like Microsoft Planner or Zoho Connect. By micro-managing yourself, you will learn to become accustom to completing your tasks efficiently. Making sure you use the best technology to do this will also help you to focus on how to make the most of being more mobile.</span></p><p><span style="color:rgb(40, 50, 160);">You'll also need to give yourself some ground rules to prevent the quick Facebook check up from becoming an hour of mindless scrolling because noone is there to look over your shoulder. Consider promoting productivity by rewarding yourself with a quick walk around the block or five minutes in the kitchen to grab a snack on completion of a task or after 20 minutes of solid effort.</span></p><p><span style="color:rgb(40, 50, 160);"><br></span></p><p><span style="font-family:Raleway, sans-serif;color:rgb(40, 50, 160);"><br></span></p><p><span style="font-size:24px;font-weight:700;font-family:Raleway, sans-serif;color:rgb(40, 50, 160);">3. Communicate frequently.&nbsp;</span></p><p><span style="font-size:16px;font-weight:700;color:rgb(40, 50, 160);"><br></span></p><p><span style="font-size:16px;font-weight:700;color:rgb(40, 50, 160);"><img src="https://images.unsplash.com/photo-1525182008055-f88b95ff7980?ixlib=rb-1.2.1&q=80&fm=jpg&crop=entropy&cs=tinysrgb&w=1080&fit=max&ixid=eyJhcHBfaWQiOjQ1Nzk3fQ" style="width:345px;height:230px;"><br></span></p><p><span style="font-size:16px;font-weight:700;color:rgb(40, 50, 160);"><br></span></p><p><span style="color:rgb(40, 50, 160);">Make sure you and your team have an effective comunication platform such as Microsoft Teams, Zoho Cliq or even WhatsApp to be able to communicate regularly and as quickly as needed. You won't be able to quickly duck by a colleagues desk to ask questions from home, so you need to ensure you have an effective means of communication.&nbsp;</span></p><p><span style="color:rgb(40, 50, 160);">It's also a good way for those socialites among us to continue getting the positive human connection that working from home can lack in.</span></p><p><span style="color:rgb(40, 50, 160);">Remember you will need to practice extra courtesy as you can't see what others are doing and want to prevent interrupting others work.&nbsp;<br><br></span></p><p><span style="font-style:italic;color:rgb(40, 50, 160);">As a side note, CCG can help you to set up your communication systems right from the beginning. We also have partnerships with telecommunications companies that can ensure you have accessible phone systems that connect to your home office.&nbsp;</span></p><p><span style="color:rgb(40, 50, 160);"><br></span></p><p><span style="color:rgb(40, 50, 160);"><br></span></p><p><span style="font-size:24px;font-weight:700;font-family:Raleway, sans-serif;color:rgb(40, 50, 160);">4. Take regular breaks.&nbsp;</span></p><p><span style="font-size:16px;font-weight:700;color:rgb(40, 50, 160);"><br></span></p><p><span style="font-size:16px;font-weight:700;color:rgb(40, 50, 160);"><img src="https://images.unsplash.com/photo-1530049625133-46d513586ab7?ixlib=rb-1.2.1&q=80&fm=jpg&crop=entropy&cs=tinysrgb&w=1080&fit=max&ixid=eyJhcHBfaWQiOjQ1Nzk3fQ" style="width:322px;height:483px;"><br></span></p><p><span style="font-size:16px;font-weight:700;color:rgb(40, 50, 160);"><br></span></p><p><span style="color:rgb(40, 50, 160);">Many people forget self care when working from home and will work from dawn til dusk everyday just because they are in the comfort of their own home. Burning out is possible to do even if you are working at home, so you need to ensure you take your lunch break and you finish on time. The boundaries of work life balance are easier to cross when you're home, so set alarms or reminders to take breaks or finish working by 5pm if that's what it takes to give you a routined work day.&nbsp;</span></p><p><span style="color:rgb(40, 50, 160);"><br></span></p><p><span style="color:rgb(40, 50, 160);"><br></span></p><p><span style="font-size:16px;font-weight:700;color:rgb(40, 50, 160);"></span></p><p><span style="font-size:16px;font-weight:700;color:rgb(40, 50, 160);"></span></p><p><span style="font-size:16px;font-weight:700;color:rgb(40, 50, 160);"><span style="font-family:Raleway, sans-serif;font-size:24px;"><span>5. Set up your space.&nbsp;</span></span><br><br><img src="https://images.unsplash.com/photo-1522684894605-cdcdf44be259?ixlib=rb-1.2.1&q=80&fm=jpg&crop=entropy&cs=tinysrgb&w=1080&fit=max&ixid=eyJhcHBfaWQiOjQ1Nzk3fQ" style="width:334px;height:501.5px;"><br><br></span></p><p><span style="color:rgb(40, 50, 160);">One of the major upsides to working from home is your actual office/working space. Often we aren't able to express ourselves in our working space, but freedom of expression can be quite motivating to people as they tend to feel more comfortable and confident surrounded by things that make them happy. Put up some artwork, hang some cool curtains, plaster your wall in photos of your children and dog... Make your space your own, inviting and warm, full of your favourite colours and textures that make you feel energised and enthused to be in your home office.&nbsp;</span></p><p><span style="color:rgb(40, 50, 160);">Just remember to keep a professional space for when you've got those corporate meetings with the CEO or VIP clients...&nbsp;</span></p><p><span style="color:rgb(40, 50, 160);"><br></span></p><p><span style="color:rgb(40, 50, 160);font-style:italic;">Quick Tip: With Microsoft Teams you can even blur your background to give that extra professionalism and tech-savvy feel to your home office meetings.</span></p><p><span style="color:rgb(40, 50, 160);"><br></span></p><p><span style="font-family:Raleway, sans-serif;color:rgb(40, 50, 160);"><br></span></p><p><span style="font-family:Raleway, sans-serif;font-size:24px;color:rgb(40, 50, 160);"><span style="font-weight:700;">6. P</span><span style="font-weight:700;">lan.</span></span></p><p><span style="font-size:16px;font-weight:700;color:rgb(40, 50, 160);"><br></span></p><p><span style="color:rgb(40, 50, 160);"><img src="https://images.unsplash.com/photo-1456324504439-367cee3b3c32?ixlib=rb-1.2.1&q=80&fm=jpg&crop=entropy&cs=tinysrgb&w=1080&fit=max&ixid=eyJhcHBfaWQiOjQ1Nzk3fQ" style="width:394.5px;height:263px;"><span style="font-size:16px;font-weight:700;"><br></span></span></p><p><span style="font-size:16px;font-weight:700;color:rgb(40, 50, 160);"><br></span></p><p><span style="color:rgb(40, 50, 160);">Finally, create a plan for each day and commit to getting it done.&nbsp;</span></p><p><span style="color:rgb(40, 50, 160);">If you can say it aloud, as though you are reporting into your manager, 'I will be getting XYZ completed today', then you are making a silent goal for yourself. You know you can do it, you've told yourself you will do it, now do it.</span></p><p><span style="color:rgb(40, 50, 160);"><br></span></p><p><span style="color:rgb(40, 50, 160);">All in all, it takes a little discipline and a lot more focus to work from home. Heed the above advice&nbsp;and you will have a much better experience working from home during the COVID-19 situation.</span></p><p><span style="color:rgb(40, 50, 160);"><br></span></p><p><span style="font-weight:700;color:rgb(40, 50, 160);">If you want some help optimising your technology to work from home more effectively, send us an email to find out how we can help:&nbsp;</span></p><p><span style="font-weight:700;color:rgb(40, 50, 160);">info@customerconsulting.com.au.</span></p><p><span style="font-weight:700;color:rgb(40, 50, 160);"><br></span></p><p><span style="font-weight:700;font-style:italic;font-size:16px;color:rgb(1, 58, 81);">We are putting together some training and information sessions for anyone to attend to help you navigate the current economic climate. Take our survey to tell us what you would like to learn about most:&nbsp;<a href="https://survey.zohopublic.com/zs/54CN8J">https://survey.zohopublic.com/zs/54CN8J</a></span></p><p><br></p></div>
</div></div></div></div></div></div> ]]></content:encoded><pubDate>Tue, 17 Mar 2020 17:29:30 +1100</pubDate></item><item><title><![CDATA[10 Reasons Why you should be thinking about Social Networking online.]]></title><link>https://www.customerconsulting.com.au/blogs/post/10-reasons-why-you-should-be-thinking-about-social-networking-online.</link><description><![CDATA[<img align="left" hspace="5" src="https://www.customerconsulting.com.au/Social Media.png"/>]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_GbJAWdMLSqWUJsQyRCob6w" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_mAeCmrxHQEeuX1CHIVvjHQ" data-element-type="row" class="zprow zprow-container zpalign-items- zpjustify-content- " data-equal-column=""><style type="text/css"></style><div data-element-id="elm_kIFRcub4SgaPqJInHz55CQ" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"> [data-element-id="elm_kIFRcub4SgaPqJInHz55CQ"].zpelem-col{ border-radius:1px; } </style><div data-element-id="elm_d-hRVwivCk8gH8mZyHA0aw" data-element-type="image" class="zpelement zpelem-image "><style> [data-element-id="elm_d-hRVwivCk8gH8mZyHA0aw"].zpelem-image { border-radius:1px; } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="" data-mobile-image-separate="" class="zpimage-container zpimage-align-center zpimage-size-original zpimage-tablet-fallback-original zpimage-mobile-fallback-original hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="/10%20reasons%20why.png" size="original" data-lightbox="true"/></picture></span></figure></div>
</div></div></div></div></div></div> ]]></content:encoded><pubDate>Fri, 21 Feb 2020 14:24:57 +1100</pubDate></item><item><title><![CDATA[Save Time With Zoho Desk Email Templates]]></title><link>https://www.customerconsulting.com.au/blogs/post/zoho-desk-email-templates</link><description><![CDATA[<img align="left" hspace="5" src="https://www.customerconsulting.com.auhttps://images.unsplash.com/photo-1456574808786-d2ba7a6aa654?ixlib=rb-1.2.1&amp;q=80&amp;fm=jpg&amp;crop=entropy&amp;cs=tinysrgb&amp;w=1080&amp;fit=max&amp;ixid=eyJhcHBfaWQiOjQ1Nzk3fQ"/>Using Zoho Desk Email Templates to save time and effort.]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_tyXNMFLoR4ado_VaEO_aRw" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_7kQk889HQEGKsqImxHkdUQ" data-element-type="row" class="zprow zprow-container zpalign-items- zpjustify-content- " data-equal-column=""><style type="text/css"></style><div data-element-id="elm_JBcEj0bBRpq4gTaqYQmk6Q" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"></style><div data-element-id="elm_k0TfQcDoQMm166d9gGYX2w" data-element-type="heading" class="zpelement zpelem-heading "><style> [data-element-id="elm_k0TfQcDoQMm166d9gGYX2w"].zpelem-heading { border-radius:1px; } </style><h2
 class="zpheading zpheading-align-center " data-editor="true">Hints &amp; Tips 2020</h2></div>
<div data-element-id="elm_vKEdIR4-Q4qe9szgBUMb9w" data-element-type="text" class="zpelement zpelem-text "><style> [data-element-id="elm_vKEdIR4-Q4qe9szgBUMb9w"].zpelem-text { border-radius:1px; } </style><div class="zptext zptext-align-center " data-editor="true"><p><span style="color:rgb(40, 50, 160);">Templates can save you time, effort and resources when set up properly. It's a set and forget kind of feature with capabilities that allow businesses to use similar branding and formatting again and again at the click of a button.</span></p><p><span style="color:rgb(40, 50, 160);"><br></span></p><p><span style="color:rgb(40, 50, 160);">Check out the below to learn about using Email Templates within Zoho Desk:</span></p></div>
</div><div data-element-id="elm_aFRHttAIw9C1J81Hgda-0A" data-element-type="image" class="zpelement zpelem-image "><style> [data-element-id="elm_aFRHttAIw9C1J81Hgda-0A"].zpelem-image { border-radius:1px; } </style><div data-caption-color="" data-size-tablet="" data-size-mobile="" data-align="center" data-tablet-image-separate="" data-mobile-image-separate="" class="zpimage-container zpimage-align-center zpimage-size-original zpimage-tablet-fallback-original zpimage-mobile-fallback-original hb-lightbox " data-lightbox-options="
                type:fullscreen,
                theme:dark"><figure role="none" class="zpimage-data-ref"><span class="zpimage-anchor" role="link" tabindex="0" aria-label="Open Lightbox" style="cursor:pointer;"><picture><img class="zpimage zpimage-style-none zpimage-space-none " src="/use%20email%20templates%20in%20desk.png" size="original" data-lightbox="true"/></picture></span></figure></div>
</div><div data-element-id="elm_mxnoG9QCSDKoPntEPOC3DA" data-element-type="button" class="zpelement zpelem-button "><style> [data-element-id="elm_mxnoG9QCSDKoPntEPOC3DA"].zpelem-button{ border-radius:1px; } </style><div class="zpbutton-container zpbutton-align-center "><style type="text/css"></style><a class="zpbutton-wrapper zpbutton zpbutton-type-primary zpbutton-size-md zpbutton-style-none " href="/contact-us"><span class="zpbutton-content">Learn how CCG can help</span></a></div>
</div></div></div></div></div></div> ]]></content:encoded><pubDate>Thu, 13 Feb 2020 07:24:18 +1100</pubDate></item><item><title><![CDATA[What does Digital Transformation mean for your Small Business]]></title><link>https://www.customerconsulting.com.au/blogs/post/what-does-digital-transformation-mean-for-your-small-business1</link><description><![CDATA[<img align="left" hspace="5" src="https://www.customerconsulting.com.au/Digital Transformation.PNG"/>Until recently, most of the tools required to digitally transform businesses have been out of the reach of most small organisations. It is now generally well within the budget of many small businesses who recognise the value of investing in the future, and the associated pitfalls of ignoring it.]]></description><content:encoded><![CDATA[<div class="zpcontent-container blogpost-container "><div data-element-id="elm_yBceIsKmQY2IV7aoJ_J3Zg" data-element-type="section" class="zpsection "><style type="text/css"></style><div class="zpcontainer-fluid zpcontainer"><div data-element-id="elm_SjGS8lH3Tyik787zuy4prw" data-element-type="row" class="zprow zprow-container zpalign-items- zpjustify-content- " data-equal-column=""><style type="text/css"></style><div data-element-id="elm_zBJfLWCeQJWTJNATyleTkg" data-element-type="column" class="zpelem-col zpcol-12 zpcol-md-12 zpcol-sm-12 zpalign-self- "><style type="text/css"></style><div data-element-id="elm_RcUq8lAbTP2HkOv0koAYCA" data-element-type="text" class="zpelement zpelem-text "><style></style><div class="zptext zptext-align-center " data-editor="true"><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">As a small business owner, you may, or may not, be familiar with the term ‘Digital Transformation’, but in the world of big business and tier one organisations, CIO’s and CTO’s have been pondering this term for a few years now. Board members and shareholders often get excited by the possibilities that are presented as a result of taking on a ‘Digital Transformation’ project.</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">&nbsp;</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">Actually, digital transformation is not so simple to define, if you ask 100 CIO’s what digital transformation means, you will receive just as many different answers. The reason being, is that for each business, the challenges they face are generally unique to that business; it’s culture, it’s people, it’s customers, it’s products or services, and it’s industry. To some it means digitising internal forms to improve internal processes, to others it could be as diverse as automating and expanding sales channels, as well as empowering customers through online portals.</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">&nbsp;</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">Other examples include:</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">·<span style="font-size:7pt;">&nbsp;</span>Streamlining your billing to reduce time and errors</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">·<span style="font-size:7pt;">&nbsp;</span>Improving your ability to remain compliant to new regulations</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">·<span style="font-size:7pt;">&nbsp;</span>Updating your inventory management into the 21st century</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">·<span style="font-size:7pt;">&nbsp;</span>Upgrading your spreadsheet of customers to a powerful&nbsp;<a href="https://www.customerconsulting.com.au/blogs/post/what-is-crm" target="_blank">Customer Relationship Management (CRM) system</a>.&nbsp;</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">&nbsp;</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">These often ultimately lead to increasing your bottom line through:</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">·<span style="font-size:7pt;">&nbsp;</span>Reduced operating costs and errors</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">·<span style="font-size:7pt;">&nbsp;</span>Increased productivity with less staff that produce more</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">·<span style="font-size:7pt;">&nbsp;</span>Better business insights through analytics</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">·<span style="font-size:7pt;">&nbsp;</span>Improved customer experience, which then leads to more customers that stay with you longer and spend more.</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">&nbsp;</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">Digital Transformation is already happening right under your nose in many industries. Think of your local video hire store vs Netflix, taxis vs Uber, and hotels/motels vs Airbnb. We kind of know how those stories go, so I won’t bore you with a long list of others already in the market or about to launch. The wheels are in motion in almost every industry on the planet. For example, a visit to the Sydney Royal Easter Show last year blew my mind with the plethora and versatility of farming robots that have already hit the agricultural sector. This is all digital transformation.</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">&nbsp;</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">Until recently, most of the tools required to digitally transform businesses have been out of the reach of most small organisations. They generally needed highly specialised niche skills, coupled with expensive software &amp; infrastructure and near crippling ongoing support &amp; maintenance costs. The good news is this has finally changed in your favour. It is now generally well within the budget of many small businesses who recognise the value of investing in the future, and the associated pitfalls of ignoring it.</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">&nbsp;</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">Many do not realise that with the top end of town investing millions, if not billions, into digital transformation, that&nbsp;<b>strategic deployment of&nbsp;</b><b>cost-effective technology tools will be essential for small to medium operators to stay alive</b>&nbsp;in the increasingly competitive marketplace.</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">&nbsp;</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">You might think that if you’re selling something niche or legacy/retro such as VHS tapes and cassette players, you might be safe. In actuality, to reach your target markets and keep up with the levels of customer service that is required these days to maintain happy customers, you’re probably not safe at all. Technology will still be required to stay afloat.</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">&nbsp;</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">Whether you’re a B2B or B2C business, digital transformation can help reach more customers and build strategic relationships with them, implementing feedback loops so that you’ll know exactly what your customers want and can respond before your competitors do.</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">&nbsp;</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">We’ve briefly discussed the benefits of streamlining business, but can you imagine your business without the administrative overhead, data entry, and errors associated? Some find this hard to do, I’d like to let you know that it’s no longer a pipe-dream&nbsp;for small businesses. So how would you spend the extra time? Many organisations that have taken the first steps on their digital transformational journey have told us that they spend it on key core business activities and further enhancing customer service.</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">&nbsp;</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">Is there something in your business that just drives you nuts? Keeps you up at night, or makes your gut sink just by thinking about it after I’ve asked the question? The job that no one at your office likes to do, takes a long time, or even makes people dislike their role? Chances are that we can digitally transform it, automate it, and turn it into a process that no one has to think about ever again.</span></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">&nbsp;</span></p><p></p><p style="text-align:justify;"><span style="color:rgb(11, 28, 45);">If some of this has got you thinking, got you excited, has you a little anxious, and it’s not the 5 cups of coffee you’ve had this morning before you smash out that undesirable task we’ve reminded you of - We like that, because our customers are the ones that surprise us with the innovative ways in which they conjure up ideas to revolutionise their businesses. Chat with us, let us know about your business, your awesome journey so far, what might be holding you back, and the ideas you have, and we’ll work together to map out the course from here, so you can enjoy running your business again in 2019.</span></p></div>
</div><div data-element-id="elm_yjCW6B1qT4iiyrLIIxHqJQ" data-element-type="button" class="zpelement zpelem-button "><style></style><div class="zpbutton-container zpbutton-align-center "><style type="text/css"></style><a class="zpbutton-wrapper zpbutton zpbutton-type-primary zpbutton-size-md " href="/contact-us"><span class="zpbutton-content">Learn More</span></a></div>
</div></div></div></div></div></div> ]]></content:encoded><pubDate>Tue, 22 Jan 2019 08:00:00 +1100</pubDate></item></channel></rss>